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Updated: 28 January 2026

What Can a Personal Brand Manager Do — and Not Do?

A Personal Brand Manager can only do what you explicitly give them permission to do, and cannot do anything you don’t authorize.

You control all permissions and can change or revoke them—or remove the manager entirely—at any time.

What a Personal Brand Manager can do (with permission)

  • Manage your valuation strategy settings (pricing logic, supply, incentives, campaigns)

  • Configure AI Agent settings

  • Refine how your personal brand is monetized for valuation growth

  • Update and optimize personal brand identity inputs used by the AI Agent

  • Monitor performance and apply approved strategy adjustments

What a Personal Brand Manager cannot do (no permission exists)

  • Withdraw, move, or access your funds

  • Change their own commission from your sales

  • Modify payout rules or financial ownership

  • Grant themselves additional permissions

  • Delete, transfer or take ownership of your account

In short:

Managers shape strategy.

The AI Agent executes at scale.

You control permissions, money, and ownership — always.